Senior Product Designer with an ownership-driven approach and servant leadership mindset.
Specializing in discovery and building scalable experiences for complex industries
FINTECH • B2B
Unified onboarding across
3 platforms for 40K+ acquired business clients
Cut projected support demand by 60% during a large-scale bank acquisition.
E-COMMERCE • B2B
Unlocked gift card adoption during a critical growth moment
Enabled a 181% surge in gift card adoption by simplifying merchant setup.
TELECOM • SUPPORT OPERATIONS
Redesigned internal tools used by high-volume support teams
Improved agent efficiency across daily support operations by reducing friction in internal workflows.
Kind words from my managers
When Natali is assigned a project,
I trust that every facet will be addressed thoughtfully
She takes real ownership of her work, moves projects forward independently, and brings deep curiosity to complex user problems. She contributes insights beyond her direct responsibilities and consistently asks the right questions to ensure clarity across the team.
Pamela Fogul — Director of Product Design, Commercial Banking at RBC
Thoughtful, reliable, and hard-working, Natali is a multi-talented designer.
From branding and UX research to exploring UI solutions for features on desktop and mobile, Natali rose to the occasion and tackled multiple projects thrown at her in the chaotic world of an early stage startup with a smile — including the development for phase 1 of our website. She came in eager to learn, and actively attended industry events on cryptocurrency, design, and tech.
Farwa Kazmi — Head of Product At BCM